In the dynamic world of direct marketing, where most direct mail programs integrate with other campaign components such as emails, PURLS, broadcast advertising, and sales promotions, precision and timing are critical. You need a full-complement of direct mail services from a trusted, single-source solution provider.

Our lettershop acumen is applied by experts with decades of experience in data-driven communications. This expertise helps to optimize the postal stream, delivering the right message to the right target, to prompt the desired response.

Direct mail variables can be overwhelming. Our knowledge and expertise simplifies the process and leads to seamless, successful programs.

Truman Pope, VP Mail Operations, brings over 25 years of industry experience, proactively offering solutions that yield cost and timing efficiencies, boosting your ROI and minimizing associative stress and headaches.

The most expensive component of any DM campaign is postage, so our efficiencies begin with your data. Expert analysis of your database using services such as; AEC, NCOA, LACS, DPUT, DFC, combined with co-palletization, co-mingling and BMC/SCF entry can yield significant savings, and gets your message delivered on time, and to the right person.

Logistics management and mail tracking through the Intelligent Mail Bar Code also monitor your mail through the postal system to your customer’s mailbox.

And Level 5 data security lets you sleep at night.

Whether you are executing an acquisition, loyalty, or retention program, let us show you how we have already optimized DM costs and effectiveness.

Our services now include:

• Restricted access, physically protected data room
• Data preparation, cleansing and manipulation
• Pre-sort, CASS certification, DPV and NCOA updates
• Intelligent Mail Bar (IMB) coding
• High-speed variable imaging, including multiple Kodak 6240 41/4” heads
• Continuous laser imaging (300, 600 dpi)
• Sheet laser imaging (300, 600 dpi)
• NexPress, 5-color variable imaging
• Perfect match inserting, including Jumbo Master mailers
• OCR matching
• A full compliment of inline finishing options; labeling, cutting, tabbing, interleaving, folding, gluing and collating
• CD/Product tipping w/patch applicator
• Hand-assembly service
• On-site mail verification, plant load certified
• BMC/SCF mail preparation, co-mingling, co-mailing, co-palletization, expedited freight
• Warehousing services

Lettershop Brochure (PDF)