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News.
March 2009 – New Inline Capabilities Offer Versatility
and Value
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New Inline
Capabilities Offer Tremendous Versatility and Value –
Niles, IL, March 2009
SPC Print Communications—a
complete direct-mail production resource and national print
company—has recently added extensive capabilities by modifying
inline equipment to expand its offering of complex inline production
solutions.
The new double cut-off technology greatly increases
SPC’s portfolio of formats to include open- and closed-end
mailers, scratch-offs, scratch-and-sniffs, clean-release cards
and more. The inline technology will allow SPC to produce personalized,
complex direct mail that’s highly impactful and engaging
while delivering maximum value and time efficiencies. In
addition to personalized data and variable imaging, the new
technology makes the addition of a UV coating easy and affordable.
SPC’s
inline capabilities offer a host of benefits to direct marketers.
According to Dustin LeFebvre, SPC’s Executive Vice President,
direct marketers who didn’t think intricate, higher-end formats
were do-able now have lots of options.
“This technology compresses
the production schedule dramatically. There are efficiencies
on virtually every level, so now you don’t have to be in the
Fortune 500 to generate high-impact direct mail and achieve lift
in your retention, loyalty and acquisition programs,” LeFebvre
says.
Additionally, LeFebvre sees many new opportunities down
the road. “This new technology allows up to confidently position
ourselves as innovators, allowing us to offer the new exciting
formats at an affordable price point.”
For more information on SPC's Lettershop capabilities,
call Dustin LeFebvre at 1-847-600-5614 or email him at dustinl@specialtyprintcomm.com |
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