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News.
October 2009 –
SPC Continues Growth, Launches
New Monogram™ Direct Marketing
Program at DMA Show
• Monogram in Target Marketing
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Specialty
Print Communications Continues Growth, Launches New Monogram™
Direct Marketing Program at DMA Show –
Niles, IL, October 2009
Specialty Print Communications (SPC), a national print
company and full-service direct marketing specialist, announces
that it will launch its proprietary Monogram™ direct marketing
campaign program at DMA•09 Conference & Exhibition
on Monday, October 19, 2009 at 10:45AM at SPC Booth #1327,
San Diego Convention Center, San Diego, California.
Brothers Adam and Dustin LeFebvre, President, and Executive
VP Marketing, respectively, for the privately-held, third-generation,
family-run SPC will be on hand with a number of other SPC
experts to demonstrate the numerous customizable data and
design possibilities which Monogram™ allows in digital
variable print. SPC will also be drawing for a free iPod
Nano each day at 11:00AM and 4:00PM, and show attendees
are invited to stop by the booth and enter for a chance
to win.
“Marketers will love Monogram™, SPC’s next-generation,
turnkey direct marketing tool,” said Adam LeFebvre. “This
exciting new program starts with a custom-built, secure
online portal which allows multiple team members to leverage
first-hand content-rich variable customer data, and output
intelligent communications on-demand,” LeFebvre continued.
“By customizing communications with individualized messages
and design, marketers can boost relevancy and improve customer
retention.”
“Our physical growth this past year has been explosive
as SPC has evolved from a printer to a direct marketing
resource for our clients. We’re happy to be able to provide
an increased host of services, capabilities and expertise,”
said Dustin LeFebvre, who has helped to lead the strategic
growth through acquisition, facility expansion and hiring.
“We’ve just closed out our largest ever sales month and
our clients know we stand by our tagline: Built to Respond
-- big enough to handle the job and small enough to care
about each client’s individual success as a marketer.”
For more information or to learn more about SPC’s Monogram™,
visit: www.specialtyprintcomm.com,
or call (847) 588-2580.
About Specialty Print Communications
Specialty Print Communications (SPC) is a national print
and direct marketing company located in Niles, Illinois.
SPC offers a wide-range of product and service-based
solutions, from web, sheet-fed, and digital printing
options to a host of inline capabilities, book printing,
distribution, fulfillment, and customized web-based print
communications campaigns. Privately held, the company
is led by Paul LeFebvre, CEO; and his three sons: Adam,
President; Dustin, Executive Vice President of Marketing;
and Ryan in Sales. For more information, visit: www.specialtyprintcomm.com,
or call (847) 588-2580.
Contact:
Lori Keenan
Smarthinking PR for SPC
847/902-2905
Lori@SmarthinkingPR.com |
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