A perspective from Ryan LeFebvre, SPC Executive Vice President of Sales
The print industry means a lot to me. As a third-generation owner at SPC, I’m heavily invested in helping the industry evolve and grow. Currently, I am the president of Western Michigan University’s Print Advisory Committee, I serve on the board at Harper College, … Read More ›
During our business happy hour meeting on Zoom we invited two very special guests, Trish Witkowski from Fold Factory and Matt Scannell, lead singer from Vertical Horizon. Trish shared her favorite SPC direct mail pieces for the informational portion followed by Matt who played a live acoustic set and shared stories with our … Read More ›
Neuroscience is the study of the brain and the nervous system, and neuromarketing is the application of this knowledge and understanding to matters of marketing.
Kevin Keane, CEO and Founder of Brainsights, a neuromarketing technology and data company, shares five things neuroscience can teach marketers about direct mail marketing.
The Power of Physical, Interactive Experiences
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The last couple of months have been unlike anything any of us have experienced before, on a personal level and in business. And while COVID-19 has turned many of our worlds upside down, SPC will continue to do everything in our power to ensure our clients’ safety and success.
We invite you to watch a Read More ›