COVID-19 has affected virtually every industry around the world, and paper is certainly no exception. North American demand for commercial paper fell year‑over‑year in April due to COVID-19 as well as other economic factors which impacted the industry as a whole. Specifically, coated paper saw a 35% decline in demand and uncoated paper saw a … Read More ›
As we head into a new year, now is the time to look at where the paper industry is headed, and what that means for SPC and our clients.
Paper has always been, and will continue to be, a commodity that plays a big role in determining the price of a project. While there are many … Read More ›
We’re driven to provide our clients with printing solutions that meet both their creative needs and key performance indicators of a mail campaign. That’s why we feel compelled to not only adopt the latest innovations, but to educate our clients about how best to utilize them. We see that 1:1 precise personalization is a growing … Read More ›
As SPC continues to transform into a more progressive marketing services provider, we increasingly look for opportunities to sit alongside CMOs and industry leaders at events where the latest trends and innovative thinking take center stage. This year’s ANA Masters of Marketing Week was a perfect example.
The conference took place in Orlando, FL, from October … Read More ›