The USPS is changing. Direct mail, packages and letters still drive the business, but now the postal service is adding a digital dimension. Intent on providing digital marketing value to marketers and recipients alike, USPS has recently introduced Informed Delivery (ID). ID is an emerging USPS service that connects direct mail campaigns to digital … Read More ›
In the new year we often look back reflexively on events of the previous 12 months. It’s also important to squint and look at what’s coming next. At SPC, we’ve always got at least one eye on the future, and we appreciate anyone who helps make tomorrow a little clearer.
Our focus is always on helping … Read More ›
Paper Market In Brief:
It’s finally time for some good news in the coated paper market. We had anticipated another coated paper price increase, but now that seems highly unlikely. A reduction in demand and drop in paper pulp prices have kept pricing steady, and this has given mills reasons to rebuild inventory—a welcome story after … Read More ›